Solutions

Corporate Communications Overview »

Leverage Corporate Communications

• Effectively deliver HD-quality video around the globe. The use of video or rich media to communicate company-wide is an engaging and preferred method of communications. Corporate communications professionals are often faced with two issues that can make distribution of rich media difficult: 1) relying on IT for distribution of digital content, and 2) limitations on content imposed by enterprise infrastructures that don't support large, media-rich files.

  Ignite optimizes corporate communications through the secure delivery of HD-quality business video to employees, partners, and customers at a fraction of the cost of web conferencing services or video conferencing systems. Ignite puts video distribution in the hands of corporate communications professionals, enabling delivery of rich, engaging communications at the right time–scheduled, urgent, or on demand.

  Digital content can be distributed just as easily to a field office with a dial-up connection as to a headquarters office with high-speed, excess bandwidth. Ignite's technology detects when mobile employees are online and downloads rich media without affecting PC performance or interrupting the other applications that may be in use. Communications can be viewed online or offline, increasing productivity of employees.
  

• Reach enterprise audiences via their favorite mobile devices. Ignite allows you to target, deliver, track, and report on content notifications to mobile devices such as iPod®, iPhone®, iPod Touch®, and Windows® Mobile-enabled devices. For ultimate personalization, employees within an enterprise can individually select, for any media type, the device on which they would prefer to view their content.
• Increase audience participation in live streaming events. With Ignite, you can proactively notify end users before the live event starts. Audience members can join the live stream event by clicking on the “Join Now” button on the Delivery Alert.

• Increase viewing rate for all corporate communications. Corporate communication professionals are competing against mass quantities of email that are often ignored by employees. The ability to quickly and effectively inform employees around the globe of corporate initiatives and programs is essential in today's competitive environment. Rich media such as video-based CEO messages on quarterly updates, pre-release advertising campaigns, or HR benefit information can often be overlooked in an employee's already-full Inbox.

  Improve employee viewership and retention by delivering engaging, interactive video communications as often as necessary, without network congestion. Ignite utilizes many forms of polite notification–from a tray icon to email–to inform customers that new content is ready to view. Or, if content is of an urgent nature, you can specify the delivery option that the information will displayed immediately on the employee's computer screen.

  Corporate portals are an effective tool to communicate across an organization. Information is easily accessed by everyone from anywhere. Still, employees have difficulty locating specific information or sometimes forget to check the portal for new information. Ignite can make your portal more effective by "pushing" people to the new content within the portal. A link within the notification message can take employees directly to the new content. Employees' actions can be tracked and, later, a report can be created to show who has viewed the new information.

• Target, track, and create reports on communications company wide. All corporate communication professionals struggle with targeting critical communication to specified individuals, departments, or geographic areas within the corporation. Obtaining statistics or tracking behavior on the diversified groups is even more challenging:

  1. Who received the specified media? Was it the right person?
  2. What time was it sent? When was it received?
  3. When was the communication opened and viewed?
  4. How much time did the employee spend reviewing the information? Was a required action taken?

  Ignite provides the answers to these questions and analyzes the results, thereby adding value to corporate communications programs. For example, you can easily create a survey by developing questions within the Ignite solution and attaching that survey to specific media, such as a pre-release TV commercial, to quickly understand the pulse of the corporation on a new branding program.

	Distribute Rich Media Content			Improve Customer & Partner Experience			Expand Training & Education
	Ensure Security & Compliance			Manage Software Distribution & Upgrades